Episodes

Thursday Apr 18, 2024
Thursday Apr 18, 2024
Your best customer could be right around the corner, down the block, or across the street. You need to know where to find your ideal customer so your ideal customer can see you, too. You must know your customer. The easier this is to define, and the better you understand who wants your products/services, the more straightforward the road to success will be. In today’s episode, we will learn how to master the smaller scale and grow from there.
LOCAL MARKETING
What is local marketing
How to master it and use it
USE LOCAL MARKETING TO GROW
How to find the right markets (audiences and customers)
What is local marketing?
Local marketing refers to the marketing activities a business uses to get its products or services in front of people in its local area and engage new and potential customers within a specified radius to turn them into diehard fans. Typically, the local area will not be greater than the city where the business is located.
ARTICLE: The Ultimate Guide to Local Marketing
Going outside your city or metropolitan area requires more investments, and typically, the wants and needs of customers outside your city will be very different. This is why local marketing is the best place to start to understand what the wants and needs of your products and services satisfy.
WHAT TO READ
“The Local Marketing Handbook: Five Fundamentals to Increase Business and Impact Community
” by Roberto Torres
How to purchase the book:
https://www.amazon.com/gp/product/B091J8LKG6/ref=dbs_a_def_rwt_hsch_vapi_tkin_p1_i0
TAKE-A-WAYS = FREE OFFER(S)
List of the most important local business directories
Link: https://www.emproltd.com/post/the-ultimate-listings-57-online-local-business-directories
Discount on List Local, the Local SEO tool from Ionos
Link: http://aklam.io/sj9yFO
STAY CONNECTED
Visit: https://www.ambitionshow.com/podcast
Like: https://www.facebook.com/theambitionshowpodcast
Follow: https://www.instagram.com/theambitionshow/
Connect and Free Resources: https://www.ambitionshow.com/blog

Wednesday Jul 26, 2023
The Truth About Passive Income | The Ambition Show Podcast | Episode 24
Wednesday Jul 26, 2023
Wednesday Jul 26, 2023
Fact - Most ideas of “Passive Income” are not passive at all. The concept and pursuit of passive income is making a lot of people stress out and even GO BROKE. We dive into what passive income truly is and methods to obtain it as an entrepreneur right now - let’s get it!

Saturday Jul 01, 2023
Saturday Jul 01, 2023
How do you get your audience to trust your business pretty much from the first time they have ever heard of it? This is what Influencer marketing does and today you'll learn how to use it to grow your business.
What is influencer marketing
The difference between influencers, brand ambassadors, and sponsorship endorsements
What makes influencers effective and successful
PRIMARY CTA SALES / LEAD GENERATION TOOL TITLE
The Influencer Code: How to Unlock the Power of Influencer Marketing by Amanda Russell
Amanda Russell is an international fitness icon, speaker, brand strategist and educator. She has been at the forefront of digital marketing and social media revolution from its infancy. As a pioneer in Influencer Marketing, she has developed an extensive following online. Amanda teaches the only fully accredited Influencer Marketing course in the world at UCLA and University of Texas.
One of the few books about Influencer Marketing by one of the most successful influencers that made their living as an influencer and helping brands work with other influencers.
Three (3) key takeaways from the book and how it helps the listenersMakes it easy to develop a plan and add influencer marketing into your marketing strategy
Helps you simplify the process to find the right influencer
How to purchase the bookhttps://www.amazon.com/Influencer-Code-Insiders-Becoming-Success/dp/1578268249/ref=sr_1_1?dchild=1&keywords=amanda+russell&qid=1623761890&sr=8-1
TAKE-A-WAYS
FREE influencer marketing ebook
25% off Branding Kit (Offer on Fiverr)Logo
Color pallette
Social media kit
Use this link and get the exclusive offer and coupon code. It is that easy! https://bit.ly/3oT0zRS
Send me a message for the discount code
I will send you a custom offer with a 25% discount
Anita Lee article: Do's And Don'ts Of Developing An Influencer Marketing Campaign
https://bit.ly/3pfjsyu
STAY CONNECTED
Visit: https://www.ambitionshow.com/podcast
Subscribe: https://www.youtube.com/@theambitionshow7192
Connect and Free Resources: https://www.ambitionshow.com/blog

Saturday Jul 01, 2023
Left Brain V. Right Brain | The Ambition Show Podcast | Episode 22
Saturday Jul 01, 2023
Saturday Jul 01, 2023
The original and natural dynamic duo that can also become the worst of enemies. Your brain is the biggest and smallest place all in one. Either use it effectively or never reach your full potential.
Finding balance between the two sides
The Business of Creativity
Define what success means to you and why it matters
Dale L. Roberts - Self-Publishing YouTube influencer. Watch and Learn!
https://www.youtube.com/@DaleLRoberts
TAKE-A-WAYS = FREE OFFER(S)
Vision Board
Business Model Canvas
Link to Premium Canva Accounthttps://partner.canva.com/c/2416110/1486377/10068
WHAT TO READ
T-Shirts and Suits: A Guide to the Business of Creativity by David Parrish
Link to read: https://www.google.com/books/edition/T_Shirts_and_Suits_A_Guide_to_the_Busine/NIvqUskSgeoC?hl=en&gbpv=0&kptab=overview
STAY CONNECTED
Visit: https://www.ambitionshow.com/podcast
Subscribe: https://www.youtube.com/@theambitionshow7192
Connect and Free Resources: https://www.ambitionshow.com/blog

Wednesday Jun 14, 2023
The Money is in Distribution | The Ambition Show Podcast | Episode 21
Wednesday Jun 14, 2023
Wednesday Jun 14, 2023
THE MONEY IS IN DISTRIBUTION, PLAIN AND SIMPLE!
If the customer cannot get your product; being in business is pointless. Learn how to leverage the middleman or remove him entirely.
Defining what distribution is exactly
Different forms of distribution
If you sell products on Amazon or eBay, are those Direct Sales or Direct-to-Consumer forms of distribution?
How distribution impacts different industries
How to own and make money from distribution in different industries
Control your distribution with your own website
Shopify Plus: https://bit.ly/43kfVgB
WHAT TO READ
Title: Distribution Companies: what do they do exactly?
About the author: Alex Barraquer
How it relates to our topic: Understanding of the basics and importance of distribution companies.
Where to read the article: https://bit.ly/3IBKXZE
Title: Distribution Channels
About the author: J. P. Cueva
How it relates to our topic: Understanding how valuable distribution is in all industries
Where to read the article: https://bit.ly/3ojvu9J
Title: Marketing Distribution Channels
About the author: Fristy Tania
How it relates to our topic: How distribution in marketing works and provides value to a business
Where to read the article: https://bit.ly/3q7ELSu
Title: The Mechanics of Music Distribution: How it Works, Types of Music Distribution Companies + 35 Top Distributors
About the author: The Soundcharts Editorial team
How it relates to our topic: How music distribution works, the biggest players in the field, and how to use this information to you advantage as a music entrepreneur
Where to read the article: https://bit.ly/3IBErlA
STAY CONNECTED
Visit: https://www.ambitionshow.com/podcast
Subscribe: https://www.youtube.com/@theambitionshow7192
Connect and Free Resources: https://www.ambitionshow.com/blog

Wednesday Jun 07, 2023
Wednesday Jun 07, 2023
GET THEM WHILE THEY ARE FREE. SOME OF THE BEST TOOLS TO START AND GROW YOUR BUSINESS ARE FREE. SO USE THEM NOW WHILE THEY ARE FREE.
In this episode, we will discuss the best free business tools online, and these are them:
Project Management
Asana: https://asana.com/guide/get-started/begin/quick-start
Trello: https://trello.com/
Marketing: Email Marketing
MailChimp: https://bit.ly/3MAw7F7
Hubspot Email Marketing: https://bit.ly/3oaEwWo
Marketing: Social Media Content Creation
Canva (upsell): https://partner.canva.com/c/2416110/1486377/10068
Crello: https://create.vista.com/?otm_new_hero
Note: Crello has recently been purchased by Vista Print and is now VistaCreate - AND NO LONGER COMPLETELY FREE! I told you it would happen.
Marketing: Social Media and Brand Management
Google Business Profile: https://bit.ly/43nDIwA
YouTube: https://www.youtube.com/creators/how-things-work/getting-started/
Google Analytics: https://analytics.google.com/analytics/academy/course/6
Accounting & Finance Management
Zoho Books: https://www.zoho.com/books/help/getting-started/welcome.html
Mint: https://mint.intuit.com/
CRM:
HubSpot CRM: https://hubspot.sjv.io/c/2416110/1084927/12893
Zoho CRM: https://www.zoho.com/crm/?ireft=nhome&src=fa
TAKE-A-WAYS - TAKE ACTION
Trello: https://trello.com/
Resources: https://trello.com/guide/trello-101
MailChimp: https://bit.ly/3MAw7F7
Resources: https://mailchimp.com/resources/mailchimp-101/
Hubspot Email Marketing: https://hubspot.sjv.io/c/2416110/1001262/12893
Resources: https://bit.ly/41U6Muk
Canva: https://partner.canva.com/c/2416110/1650849/10068
Design with Canva: https://www.youtube.com/@TeamRonDi
Canva: https://www.youtube.com/@canva
STAY CONNECTED
Visit: https://www.ambitionshow.com/podcast
Subscribe: https://www.youtube.com/@theambitionshow7192
Connect and Free Resources: https://www.ambitionshow.com/blog

Wednesday Jun 07, 2023
Be Bold Make the Call | The Ambition Show Podcast | Episode 19
Wednesday Jun 07, 2023
Wednesday Jun 07, 2023
YOU NEED A PLAN. ONCE YOU HAVE THE PLAN, BE BOLD AND MAKE THE CALL. TAKE MASSIVE ACTION IN YOUR PURSUIT OF YOUR DREAMS.
INTRODUCTION and PURPOSE of the EPISODE.
This is the episode will provide tools to help you take massive action and apply the Formula to Success to achieve your goals
Purpose of the show and breakdown what the listener will gain from each TOPIC POINT.
DO NOT LEAVE MONEY ON THE TABLE AND MAKE THE CALLS
Ask questions
Build a network
Take massive action and Inform the world about what it is that you do
This is a critical step in the Formula to Success we outlined in Episode 7
TOOLS TO MAKE DREAMS A REALITY
Create small, incremental goals, but always move forward
Draw a real path and create something you can reference
TOPIC POINT 1 HEADER: Background and personal commentary on the topic
CHALLENGE - Tell ALL your audience members on social media about your project or business with
Video message Story Post on Instagram, Facebook, and LinkedIn
Follow the Ambition Show on Facebook and Instagram and tag us in the post
TOPIC POINT 2 HEADER: Learning from experience; what will the listener take away from this episode
Use the SMART Goals templates to write down your goals and track your progress
Use the Call and Email scripts to start generating leads and converting them into customers/sales
Reference the Goals Checklist Infographic in Canva and create your own
LEARNING FROM PERSONAL EXPERIENCE:
When I started to doubt myself and feel depressed; I referenced my checklist and noticed Iahd accomplished more than I realized.
Keeping track can help a great deal and more importantly; if we just take action and continuously work towards what we want to achieve; we can accomplish more than we had initially imagined
WHAT TO READ “The 5 Second Rule: Transform your Life, Work, and Confidence with Everyday Courage” by MEL ROBBINS
About the author
The 5 Second Rule is the secret to changing anything about your life. You can use the Rule and its countdown method to break any bad habit, interrupt self-doubt and negative self-talk, and push yourself to take the actions that will change your life.
If you struggle with motivation...
If you are tired of doubting yourself...
If you know what you want but can't make yourself go get it...
You NEED The 5 Second Rule. The secret to changing your life isn't knowing what to do--it's knowing how to make yourself do it.
It's a simple tool, backed by research, and it has changed the lives of millions. It will work for you too.
Three (3) key takeaways from the book and how it helps the listeners
You can apply the techniques from this book immediately and see results immediately
This book help you stop lying to yourself and holding yourself back
Use the tools and techniques from this book immediately with the resources from this episode
How to purchase the book
https://amzn.to/3jTlvSF
TAKE-A-WAYS = FREE OFFER(S)
SMART GOALS Worksheet and Tracker
Call Script Templates
Email Marketing Script Templates
Canva Link to Goal Checklist Infographic
Ehren Professional Goals Checklist
Canva Affiliate Link
https://partner.canva.com/c/2416110/1153673/10068
STAY CONNECTED
Visit: https://www.ambitionshow.com/podcast
Subscribe: https://www.youtube.com/@theambitionshow7192
Connect and Free Resources: https://www.ambitionshow.com/blog

Tuesday Jun 06, 2023
AI | The Ambition Show | The Ambition Show | Episode 18
Tuesday Jun 06, 2023
Tuesday Jun 06, 2023
AI IS HERE TO STAY AND WE NEED TO UNDERSTAND IT BETTER. IN THIS EPISODE I SHARE SOME CRITICAL ASPECTS OF AI SO WE CAN GET THE EDGE WE NEED AS ENTREPRENEURS.
In this episode we discuss
THE TRUTH ABOUT AI AND BUSINESS APPLICATIONS
BEST AI TOOLS
Book of the Episode:
Ai Superpowers: China, Silicon Valley, and the New World Order by Kai-Fu Lee
Link to Amazon for either Kindle, Audible, or physical copy: https://amzn.to/40ESP3B
TAKE-A-WAYS - TAKE ACTION
Find the right AI tools for your next project at AI Tool Directory: https://bit.ly/413eL84
Find the right keywords for better SEO copy: https://rytr.me/?via=ehren
TOPIC REFERENCES
Harvard University. History of AI: https://bit.ly/3U7i1gx
Verloop.io Infographic: https://bit.ly/3U8zo0q
Forbes. Canva Magic AI: https://bit.ly/3ZB73Ry
AMA Las Vegas: https://bit.ly/40HXEJd
Forbes: https://bit.ly/3GicE8r
Tableau: https://tabsoft.co/3nK8z6D
Adobe Firefly: https://adobe.ly/3U7SX9g
Cover image photo credit
Photo by Pavel Danilyuk
Pexels Link
STAY CONNECTED
Visit: https://www.ambitionshow.com/podcast
Subscribe: https://www.youtube.com/@theambitionshow7192
Connect and Free Resources: https://www.ambitionshow.com/blog

Meet the host
As a life long entrepreneur, I created this platform to help aspiring business owners learn from real experiences. Build a successful network.
And get the resources you need to make your dreams a reality.
I devote my professional life to creating content that helps entrepreneurs reach their goals, so let’s connect. Drop a question, here answers and great interviews right here.